Control F5, already established as a strategic partner and a leader in end-to-end solutions for the Gaming market in Brazil and Latin America, is celebrating a major achievement: the confirmation of its nomination at the EGR Awards LatAm 2025.
This is undoubtedly one of the most important and respected awards in the global betting and online gaming industry. Control F5 is competing in the prestigious “Partner for Acquisition and Retention” category, a significant recognition that reinforces the company’s authority in delivering high-performance results and operational excellence.
The “Oscar” of LatAm iGaming
The EGR Awards LatAm are widely recognized as the “Oscar” of the iGaming industry in Latin America. Being nominated in such a central category as Partner for Acquisition and Retention is more than an honor, it is a strong validation.
The nomination is made by an independent and highly qualified technical jury, confirming that Control F5 is, in fact, a strategic partner of choice for operators seeking to thrive in a dynamic and complex market like Brazil.
Understanding the Category: acquisition and retention
The Partner for Acquisition and Retention category recognizes companies that demonstrate excellence and innovation not only in attracting new users, but especially in keeping them engaged and loyal over the long term.
The evaluation criteria are rigorous and focus on:
- Differentiated and innovative strategies
- Intelligent and effective use of data
- Concrete, measurable results that positively impact operators’ bottom line
Control F5’s competitive differentiators
Control F5 stood out in the nomination process by presenting a unique set of competitive strengths built over years of expertise in the sector:
High-performance multidisciplinary team
A media and performance team with deep expertise across multiple acquisition and retention channels, ensuring full-funnel coverage.
Strategic BI Hub
A robust Business Intelligence structure that delivers high-value insights to optimize media buying, maximize performance, and reduce Cost per Acquisition (CPA) and First Time Deposit (FTD).
In-house Creative Team
A dedicated creative team focused on developing high-conversion advertising assets fully aligned with brand positioning and local culture.
Strong media relationships
Solid partnerships with leading national media channels, ensuring that Control F5 and its clients stay ahead of market trends.
The advantage of brazilian cultural expertise
One of the core pillars behind this nomination is Control F5’s deep cultural knowledge of the Brazilian market. Nearly two decades of experience in Brazil have been transformed into a unique competitive advantage.
According to Control F5 CEO Natalia Nogues, this specialization allows the company to go far beyond traditional media buying. The team understands the psychographics and demographics of Brazilian players. This cultural insight is a key differentiator, enabling the creation of authentic, engaging narratives that truly resonate with the audience.
Control F5 does not simply deliver campaigns it builds genuine connections that drive not only immediate conversions, but also long-term engagement and consistent retention. This local expertise makes it possible to adapt global brand communication, ensuring it integrates organically and impactfully with the reality and passion of Brazilian consumers.
A Culture of excellence and commitment
The nomination at the EGR Awards LatAm is a source of great internal pride and a celebration of the collective effort embedded in Control F5’s culture. This achievement directly reflects continuous investment in talent, technology, and a work environment that values excellence, innovation, and professionalism.
Control F5 now looks ahead to the awards ceremony on November 28, 2025, at The Fairmont Copacabana, Rio de Janeiro, with the confidence of a company that actively contributes to the professionalization and success of the iGaming market across Latin America.
Looking to boost your gaming results?
Control F5 operates as the largest ecosystem of specialized solutions for the betting market, covering everything from regulatory and financial consulting to marketing management, customer acquisition, and retention. Named Marketing Agency of the Year at the SBC Affiliate Leaders Awards 2025, Control F5 is the right partner for those seeking top-tier results in the Gaming industry.
Get in touch today and discover how we can become your strategic partner.
